December 2008
1 post
Throw out the books, Web 2.0 is the way to learn
I’ve wanted to comment on this article about textbook publishing since it appeared in the New York Times in September, but in retrospect, I’m glad that I waited until I had a semester of using our class wiki to comment. I’ve long noticed similarities between the textbook publishing and pharmaceutical industries—both have the enviable power to be able to influence peoples’ lives for the better, but...
November 2008
1 post
How Barack Obama Used Web 2.0 Technologies to Win...
Ad Age recently awarded Barack Obama the title “Marketer of the Year.” So how did Barack Obama beat out marketing powerhouses Nike, Apple, and Zappos to win this award? More impressively, how did Obama go from a relatively unknown senator from Illinois to the Democratic presidential candidate in less than two years? By using a powerful combination of web 2.0 technologies to mobilize, organize,...
October 2008
9 posts
Twitter's Business Model →
Blog posting by a VC who has invested in Twitter on Twitter’s lack of a business model doesn’t concern him—yet.
Netflix and TiVo to Partner on Movies -... →
How’s this for timing? Today, Netflix and TiVo announced a partnership to further both companies’ goals to deliver more movies and content over the Internet. An article published in The New York Time’s didn’t provide a reaction from cable companies or movie studios.
How newsworthy is this announcement? In class last night we mentioned that providing content on demand would...
Being evil when you've got the whole world in your...
Poor Google. The company can’t even close down a café on the far side of its campus without Valleywag citing it as more evidence of the company’s supposed corporate stinginess. It seems like everyone is looking for evidence that Google has the second evil empire. When Google adopted the motto, “Don’t be evil,” it criticized the way that other technology companies, namely Microsoft, leveraged their...
The Global Social Media Network - Social Media... →
Here’s a great list of examples of companies using Social Media Networks in their marketing—covering everything from Facebook groups and blogs, to crowdsourcing and podcasts. Would have been a great reference for some of the questions on our midterm!
WatchSome post-midterm levity at the expense of Web 2.0…
Dailymotion - Here_Comes_Another_Bubble_-_The_Richter_Scales, a video from kingofdoper. richterscales, richter, scales, acappella, aquiestlemonde
Facelifts, functionality, and SaaS (oh my!)
Socialtext - more than a facelift « Prof Kane on Computers in Management
I was excited to see responses from Claire and Jerry to my recent post on Social Text’s recent facelift and redesigns rollouts in general. Jerry’s response gave me more food for thought on this topic.
Apparently, the ST is undergoing much more than a redesign—they’re backing up the new look with...
Hooray for XHTML!
Through mastering the art of cutting and pasting XHTML in just the right spots in my Tumblr, I’ve managed to add comments and the image of myself in the left sash of my Tumblelog. I won’t admit to how long it took me to figure out how exactly to cut and paste the right script to make this happen, however. And I can’t figure out how to make that little icon to the left of my...
New Social Text look: You call this a facelift?
So our class wiki has a new look that is a decided shift away from the old user interface, which had a spare, DIY (Do Internet Yourself) feel. I can’t complain that we weren’t warned that this was coming, but I’ve been blissfully ignoring the “Changes coming to Social Text” notification at login. “Yuck” pretty much sums up my initial reaction to the...
September 2008
4 posts
No link for LinkedIn and Facebook
The topic of Social Networking sparked a lively discussion in class last week. It seems that many of us are still trying to figure out how to balance the power of being connected with concerns about privacy and unwritten rules of social ettiquette. While many of us enjoy the benefits that these sites offer in terms of staying in touch with those on the periphery of our lives, the fact that the...
“Squint hard, and textbook publishers can look a lot like drug makers.”
– http://www.nytimes.com/2008/09/15/technology/15link.html?ref=technology
Why Tumblr?
Noncomformist. Is that what you’re thinking? Yes, I rejected the recommended blogging tools for this assignment, but I did so with good intentions.
You may not have heard of Tumblr until now, but I believe that Tumblr is a better form of weblog for most people who want to have a presence on the Web. Why? Because many of us like the idea of sharing our musings, quotes, photos, videos,...